March 7, 2024

How female-only run clubs are empowering women runners

This International Women’s Day, we've partnered with Brooks to meet two women who, after joining run clubs, Gorp Girls and Club 99, feel empowered to achieve more as women in sports. Now, they hope to inspire other women to enjoy all that outdoor exploring has to offer. We catch up with them to find out what they love about running, being part of a female sporting community, their top training tips and more.

Phoebe and Helmi have always been keen runners. In fact, the sport has played a key role in their mental health. Phoebe grew up in the picturesque county of Cornwall. “I always loved exploring when I was little”, she tells us. “I have an active family so running and swimming was always what we did growing up. I found it therapeutic and it helps my mental health”. Meanwhile, Helmi started running when her grandmother became ill. “I ended up doing my longest run ever, going from a 5K to a 30K because I was using running as a way to process what was happening”, she says.

A sense of understanding, security and empowerment

Since joining run clubs, (the Gorp Girls and Club 99) both women say they’ve felt a greater sense of belonging within the female sporting community. “There’s no pressure to perform and people are considerate”, says Helmi. “There’s a shared understanding of the different challenges that we face as women. For example, safety and running or walking at night. Also, the outfits. I want to wear tiny running shorts and a sports bra when it’s warm, which can sometimes be more uncomfortable when you’re around a group of men”, she continues. Phoebe agrees: “It really gets you out at nighttime and feeling like you’re safe in the city which can be really hard for women at times. When you’re with a group of women, you feel empowered and that really transfers to real life as well. When you have a really strong body of women behind you it inspires you to do other things”, she says.

Alongside the empowerment she finds in the community spirit of a female run club, Phoebe tells us that it enhances her sense of self care and self love. “I have met so many amazing people through running. I’ve also found a bigger love for myself, because I’m looking after my body when I run. I feel like running is self care and self love. As well as an appreciation for nature, I have seen so many beautiful scenes”, she continues.

Runners’ highs, mental health boosts and self esteem

Running clearly plays a huge role in maintaining healthy, happy lifestyles for these ladies. Phoebe enjoys the feeling of escapism: “I love the freedom of getting out of my head and into my body”, she says. “It's such a freeing thing to dedicate that hour – or even half hour – to yourself. We lead busy lives and our brains are split into so many pieces, so for that hour or however long I’m running for, I know that time is entirely dedicated to me and that really inspires me to keep going”. Helmi admits that she doesn’t get runner’s highs after every run “but when I do, I feel like I’m flying – it’s like main character energy”, she tells us.

Phoebe notes how her strength and endurance has improved since joining the running community and this brings a great sense of pride. “I can get out and do a 20K run now. It’s definitely a challenge, but I feel such pride after I’ve done that. I love that running allows me to take risks and really push myself”. Helmi agrees that running has helped her in all aspects of life. “It makes me feel more confident and has brought me new friends. It’s helped my mental health, made me fitter, made me stronger – both mentally and physically. It’s helped me in every way”, she says.

6 top tips for female runners

It’s great to see Phoebe and Helmi’s passion for running. Since finding an extra confidence boost within the female running community, they’re thriving. So, do they have any training hacks or tips for fellow female runners? Here’s their top six.

Stretch. “I need to stretch, always, before and after [a run]. I sometimes forget and I know that’s really bad, so just honouring your body by stretching before and after is really important” – Phoebe. “Yes, always stretch. Even when you can’t be bothered and you want to just jump in the shower. It’s going to save you a world of trouble” – Helmi.
Go out early. “If you just get up a bit earlier you can fit it in. Even if it’s just a 2K run. It doesn’t have to be long. A quick 15 minute run can completely change your day. You begin with that attitude and it flows through to the rest of your day” - Helmi.
Make no excuses. “Put your shoes on and get outside. Don’t think about it too much. It’s amazing to think of the relationships you’ll find and the happiness it will bring to your life. Don’t overthink – just get involved” - Phoebe.
Don’t stop! “If you’ve started to run and feel like you have to stop, don’t. Just slow down! Even if it feels like you’re slow motion jogging, just slow down instead of stopping. It doesn’t have to be all or nothing. Even when you think you don’t have the energy, running gives you energy. So always remember that, when you’re thinking of the excuses not to do it. Future you will feel better!” - Helmi.
Beginners, get comfortable running – then join a club. “Before joining a run club, get used to running on your own. Not because you’ll be left behind, but because it’s not fun when you feel like you’re struggling. Once you’re comfortable, just go for it. There’s always going to be someone who is in a similar boat to you” - Helmi.
Don’t focus on speed. “Fast doesn’t always mean the best. Sometimes the slow paced, long runs feel a lot better on my body than when I absolutely peg it. For me I’d much rather get slow, longer runs in and listen to my body. I used to not listen and just go hard. My body wasn’t ready for that” - Phoebe.

In the case of Phoebe and Helmi, confidence comes from clubbing together with like-minded women – but the right gear certainly helps. We asked for their thoughts on the latest collection from Brooks, as both are wearing pieces from the collection. Phoebe is wearing Brooks’ running shoes, which she tells us are “so light and the cushioning is incredible”. In fact, she’s impressed with the full range: “The shoes, the leggings, the shorts, the track jackets – you can really tell every single detail has been thought about and that Brooks put themselves into a runner’s mindset. That’s so important when you're making running products because, say you’re doing a long run or an ultra, if the product quality isn’t good, that’s going to affect your outcome”, she says. Helmi meanwhile, is rocking a neon pink jacket – also from Brooks. “I have other running jackets which can feel crunchy or loud when running. This is so smooth. It’s easy to run in very light and waterproof”, she says.

So, what’s next for Phoebe and Helmi? Both fancy an ultra marathon. Phoebe would like to challenge her body and see how far she can go. “Also to discover and explore new places. Running is such an amazing way of exploring the city”, she says. Helmi is keen to travel for her first ultra: “There’s one happening in May in Finland, which a couple of the other girls in our run club are going for. Also, because I’m Finnish, it would be quite cool to do that in Finland”, she says.

So, whilst being a female in the sporting community can still come with its downfalls, Phoebe and Helmi highlight the empowered route to running with confidence. “Women continuing to hold space and be unapologetically themselves and crushing it – as well as people appreciating them for who they are, is SO important”, says Phoebe. We couldn’t have worded it better ourselves.

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The Challenges Women Face in Running and How It Impacts Participation

Running is often lauded as one of the most accessible sports—just lace up your trainers and go. However, for many women, the barriers to participation go far beyond the logistical. While safety concerns are frequently highlighted, deeper systemic issues like access to the sport and unequal treatment are also preventing more women from running. It was a topic keenly discussed at our In Her Stride panel held at the end of November, with key members of the female running community including Sophie Power, Tasha Thompson, Rehana Mawani and Emily Shane.

Before we kick things off however, we should highlight that female participation in running events is growing, and this is a great thing! According to data from Let’s Do This, women in their 20s are the fastest-growing demographic in event participation this year. However despite this, women are still 16% less likely to run every week compared to men. This disparity is particularly striking given that women report higher levels of personal benefits from running, such as improved fitness, better sleep, and reduced stress.

The reasons for this are complex and personal, however we have broken down three key challenges discussed during our panel and the solutions explored that could help address them.

1. The Pressure of Pace

One of the biggest hurdles for many women is the pressure to run faster. Despite the average UK woman’s running speed of 06:37 min/km (according to Strava), most run clubs don’t cater to this with the slowest pace often around 6 minutes per km. Add to this the relentless focus on personal bests and fast times on social media, and it’s no surprise that many women feel too intimidated to join in.

Thankfully, there are starting to be more people rebelling against this speed obsession, including our panelist, Emily Shane. Emily has been leading the charge to encourage more women to disregard pace and focus on the experience of running to drive uptake amongst women. Initiatives like events without cutoff times and more inclusive pace groups at running clubs are vital to creating a more welcoming environment and broadening the benefits of running to the experience and community.

2. Perception of Sport in Schools

One of the topics hotly discussed was how for many girls, the barriers to enjoying physical activity start at school. Puberty, coupled with changing bodies and fluctuating emotions, can make sports feel daunting and uncomfortable for teenage girls. Research highlights this disparity: only 38% of girls enjoy sport and exercise compared to 53% of boys, and just 26% of girls feel confident in physical activity versus 43% of boys.

The panel emphasised the need to address this such as:

Introducing a wider variety of sports and fitness activities to cater to different interests
Providing more supportive and confidence-boosting PE kits.
Showcasing more female role models in sport to inspire young girls.

By addressing these issues at the school level, we can foster a love of sport that lasts into adulthood.

3. Treatment at Events

This is a topic that panelist Sophie Power, founder of SheRACES is incredibly knowledgeable and passionate about. Even at organised running events, women often experience unequal treatment. From “unisex: t-shirts (which are actually designed for men) to a lack of sanitary products in portaloos, these "small things" can collectively make women feel like an afterthought. Prize money inequality and rigid event policies—like no deferral options for pregnant or postpartum women—further highlight these disparities.

Thankfully, initiatives like the 50:50 campaign by Threshold (a campaign to get 50% of women at Ultra startlines vs. the current average of 30%) and the advocacy work of SheRACES are driving change, and there are many amazing event organisers such as Maverick, Threshold, Why We Run and many more, that are working hard to make their events are inclusive as possible for women.

Despite these challenges, the panel and attendees felt overwhelmingly optimistic about the future of running for women and the benefits it brings us. Progress is being made, however we all need to add our voices to the conversation to help more women get into the sport and reap the benefits.

Some Helpful Resources‍

Here are a few helpful resources. This list isn’t exhaustive by any means, however is a good starting point for those looking for inspiration on where to start.

Female friendly events:

Female Only Run Clubs

From Radio to Race Day: Hattie Pearson’s Path to Endurance Event Glory

Hattie Pearson is the type of person who doesn’t just dabble in fitness (or most things…!) She dives in headfirst, often with no hand-holding (except, perhaps, metaphorically). From her first triathlon in 2021 to a series of jaw-dropping endurance feats in 2024, she’s been redefining what’s possible with determination, community, and a big ‘YES’ attitude.

Just say YES

Hattie’s ‘yes’ streak started when a friend and her decided to do a sprint triathlon together. “We had such a great time,” Hattie recalls, “and I was like, I want to do more of this.” That spark quickly turned into a blaze of ambition. By the following year, she was competing in Outlaw triathlons and even signing up for a full-distance Ironman—before completing her first half-distance event. “I didn’t give myself the choice to not carry on,” she says.

The Power of Community

For Hattie, discovering the 10IronWomen network—a group committed to gender parity in triathlons—was a game-changer. “It’s amazing to see a community encouraging women and non-binary folk to show up,” she explains. “Seeing others doing it made me think, I want to be a part of this.” That sense of solidarity and shared purpose has been a recurring theme, whether she’s lacing up for a winter triathlon in the Alps or a grueling ultra-marathon closer to home.

A Year of Big Goals

This year, Hattie set herself a dizzying list of challenges. She swam 500 kilometers (yep, that’s half a million meters!) and tackled a range of events, including a winter triathlon complete with ski touring, the Étape du Tour cycling challenge, and her first ultra-marathon. Each was hard in its own way—whether it was battling snowy trails with crampons or smashing out seven-and-a-half-minute miles for 13.1 miles. But for Hattie, the difficulty is the point. “Every time I achieve something I thought was impossible, I remind myself: I can do hard things.”

Balance and Burnout

With goals that ambitious, fitting it all in can be a challenge. Early mornings help. “I’m one of those people who can get up at 5:00 a.m,” Hattie admits, however it also takes a lot of discipline. With her work on Hits Radio starting later in the day, she carves out time for training, dog walks, and the occasional tantrum over broken goggles. “I’ve definitely had those ‘forgetting-my-swimming-costume’ moments,” she laughs. But her key to staying motivated is simple: keep it fresh and fun. Whether it’s joining her triathlon club for training or trying a completely new event, keeping it fun and different is the secret to staying motivated and on track to reach your goals.

Advice for Aspiring Endurance Athletes

For anyone looking to follow in her footsteps (or strokes), Hattie has this advice:

Be patient. Results don’t come overnight, and the journey is as important as the destination.
Stop comparing. “Your journey is completely your own. Social media only shows the highlights,” she reminds us.
Find your community. Whether it’s a running club, a neighbor for early morning jogs, or an online network, accountability and camaraderie make all the difference.

What’s Next for Hattie?

In 2025, Hattie plans to tackle her first multi-day event, the Monster Triathlon. Admittedly it is as scary as it sounds, kicking off with a 5K swim in Loch Ness, followed by a 1,000-kilometer bike ride to Windsor, and wraps up with a casual 50K run to London(!). Her goals also include more open-water swimming, trail running, and maybe—just maybe—an even bigger endurance challenge. (Though definitely not swimming the English Channel: “No way am I swimming through jellyfish without a wetsuit!”)

Hattie Pearson’s journey is more than a personal triumph. It’s a testament to the power of showing up, saying yes, and proving that with the right mindset, anything is possible. Whether you’re tackling your first 5K or dreaming of an ultra-marathon, Hattie’s story is proof that the finish line is worth the hard miles. And when you cross it? You’ve won your race—medal or not. 🏅

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Make your own electrolyte drink

Why spend on expensive sports drinks when you can make a natural, hydrating electrolyte drink right at home? With just a few simple ingredients, you can create a refreshing blend packed with essential minerals and hydration-boosting properties. Perfect for fueling your workout or post-run recovery, this homemade option keeps it natural, affordable, and effective.

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Ingredients:

1 pinch of high-quality sea salt
Small piece of fresh ginger, peeled
500ml coconut water (e.g., Rebel Kitchen)
Juice of 1 lime
Fresh mint leaves

Instructions:

Prepare Salt & Ginger: Add a pinch of sea salt and the peeled ginger to a blender.
Add Coconut Water & Lime: Pour in the coconut water, squeeze in the lime juice, and add a few mint leaves.
Blend & Serve: Blend until smooth, pour into a glass, and garnish with extra mint. Enjoy your refreshing, hydrating drink!

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Brooks

The Challenges Women Face in Running and How It Impacts Participation

The reasons for this are complex and personal, however we have broken down three key challenges discussed during our panel and the solutions explored that could help address them.